Senior Product Marketing Manager

Stellar Development Foundation • Manhattan, New York, United States • Full-time

$155,000

per year

FinTech Marketing Strategy Blockchain Stakeholder Management B2B Payments content creation Product Marketing go-to-market Messaging

Job Description

Interested in working on cutting-edge blockchain technology and creating equitable access to the global financial system? Since 2014, the mission-driven team at the Stellar Development Foundation (SDF) has helped fuel the tremendous growth of the Stellar blockchain network, an open-source platform that operates at high-scale today. Developers and companies around the world build on it, and the SDF team is expanding to support the rapidly growing and changing Stellar ecosystem.

As a Senior Product Marketing Manager at SDF, you will own the go-to-market (GTM) strategies for the payment, wallets, and ramps portfolio. You’ll partner closely with product, business development, marketing, and communication teams to ensure that our offerings resonate with key audiences and accelerate partner adoption and end-user engagement across our global ecosystem.

In this role, you will:

Be the subject matter expert on our prospective markets, customer segments, and the competitive landscape, using the voice of the customer to inform growth strategies and GTM plans
Own and develop the positioning, value propositions, and messaging for new and existing solutions built on the Stellar network
Plan and lead new product and partner launches – rallying cross-functional teams around a unified message, audience, and GTM strategy to ensure alignment across teams and channels
Partner with our business development team to understand partner needs, and create high-impact enablement materials that drive deal velocity (i.e. pitch decks, one-pagers)
Partner with marketing and communications teams to bring Stellar payments/wallets/ramps stories to life through events, integrated marketing campaigns, and thought leadership initiatives
Produce a steady-stream of content that aligns to priority use cases and demonstrate real business results (i.e. case studies, blog posts, explainer videos)

You have:

8+ years in product marketing and GTM strategy, with B2B experience in payments, banking, fintech, and/or blockchain industries
The ability to distill complex information into understandable, actionable, persuasive messages and strategies
Experience in generating qualitative and quantitative insights and using those to inform product and marketing strategies
Strong leadership skills and the ability to lead a cross-functional team from idea inception through completion

Bonus points if:

Blockchain experience

We offer competitive pay with a base salary range for this position of $$155,000 - $235,000 depending on job-related knowledge, skills, experience, and location. In addition, we offer lumen-denominated grants along with the following perks and benefits:

USA Benefits/Perks:

Competitive health, dental & vision coverage with most plans covered at 100% for the employee + any dependents
Flexible time off + 15 company holidays including a company-wide holiday break
Up to 12 weeks of paid parental leave for both non-birthing and birthing parents, as well as up to 14 weeks of paid pregnancy leave for birthing parents
Gym reimbursement ($80 per month)
Life & ADD (up to $50K)
Short & Long term disability
401K with 4% match
Health & Dependent Care FSA Accounts
Commuter benefits with $250/month employer contribution
Health Savings Account (HSA) with monthly employer contribution
Family building benefits through Kindbody
Wellbeing benefits (One Medical, Rightway, Headspace)
L&D budget of $1,500/year
Daily lunch and snacks in office
Company retreats

#LI-Hybrid

About Stellar

Stellar is more than a blockchain. Powered by a decentralized, fast, scalable, and uniquely sustainable network made for financial products and services and a thriving and passionate ecosystem that includes a non-profit organization driven by a mission, Stellar is paving the path to unlock the world’s economic potential through blockchain technology. Built with speed and low costs in mind, the Stellar network provides builders and financial institutions worldwide a platform to issue assets, and to send and convert currencies in real time creating real world utility. Founded in 2014, the Stellar Development Foundation (SDF) supports the continued development and growth of the Stellar network and also serves the ecosystem of NGOs, corporations, universities, small businesses, governments, and solo entrepreneurs building on the Stellar network through tooling, funding and strategic collaborations. Together, Stellar is where blockchain meets the real world.

About the Stellar Development Foundation

The Stellar Development Foundation (SDF) is a non-profit organization focused on working with and supporting changemakers to create equitable access to the global financial system through blockchain technology. SDF provides grants, investments, funding, and other awards to builders and organizations. SDF also develops resources and tooling on the Stellar network to help unlock real world utility. As a nonprofit foundation, SDF puts the health of the Stellar network and the Stellar ecosystem and its mission above all else.

We look forward to hearing from you!

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SDF is committed to diversity in its workforce and is proud to be an equal opportunity employer. SDF does not make hiring or employment decisions on the basis of race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law.