Email Marketing Campaign Associate

QuinStreet • United States • Full-time

$60,000

per year

Data Analysis Campaign Management Digital Marketing Email Marketing Consumer Behavior

Job Description

Powering Performance Marketplaces in Digital Media

QuinStreet is a pioneer in powering decentralized online marketplaces that match searchers and “research and compare” consumers with brands. We run these virtual- and private-label marketplaces in one of the nation’s largest media networks.

Our industry leading segmentation and AI-driven matching technologies help consumers find better solutions and brands faster. They allow brands to target and reach in-market customer prospects with pinpoint segment-by-segment accuracy, and to pay only for performance results.

Our campaign-results-driven matching decision engines and optimization algorithms are built from over 20 years and billions of dollars of online media experience.

We believe in:

The direct measurability of digital media.
Performance marketing. (We pioneered it.)
The advantages of technology.

We bring all this together to deliver truly great results for consumers and brands in the world’s biggest channel.

Job Category

We are looking for a talented and motivated individual to join our Email team as an Email Marketing Campaign Associate. The candidate should have a digital marketing background and/or should have successfully developed, maintained, and optimized email marketing campaigns. This is a unique opportunity to build a career in digital marketing, working directly with industry experts and senior leadership.

Responsibilities

Work cross-functionally with Account Managers, Developers, and Creative teams to launch, test and manage emails campaigns
Define, manage and maintain a best-in-class email marketing strategy
Assess competitive landscape by examining email strategies of key competitors and the overall industry to understand emerging trends
Oversee email production process and creation of every email, ensuring flawless execution
Ensure email messages are properly constructed, are 100% compliant and adhere to industry best practices
Report on results on a daily basis and provide insights and recommendations to leadership team
Conduct routine analysis of campaign performance and develop testing plans to continuously improve KPIs
Problem-solve deliverability issues, including detailed analysis of bounces, spam complaints, opt-outs and ISP server responses
Manage special email requests for clients and coordinate timeline and deliverables
Forecast and track projections against targets

Requirements

1+ years of experience in digital marketing preferred, strong preference in email marketing
Undergraduate degree in Business, Marketing or related field
Adept at spotting consumer behavior patterns and making data-driven decisions
Tactical, hands-on experience with consumer behavior-based workflows, journey building, and retention strategies
Understand email marketing principles and best practices that meet industry standards
Have experience navigating multiple ESPs, and fluency with basic tenets of email system architecture
Demonstrate ability to analyze data and be extremely comfortable making daily, data-driven decisions
Attention to detail in producing deliverables while understanding big-picture objectives and strategy
Must be a self-starter who excels at multi-tasking and thrives in a fast-paced environment
Ability to communicate and work in a cross-functional team environment to achieve common objective
Excellent problem-solving and decision-making skills
Able to prioritize tasks with minimum supervision and shift workload to meet deadlines
Proficient with Microsoft Excel, Word, and PowerPoint
Comfortable editing and reviewing HTML & CSS is preferred
Proficient in Tableau and/or other web analytics experience is strongly preferred

The expected salary range for this position is $60,000 USD to $70,000 USD annually. This salary range is an estimate, and the actual salary may vary based on the Company’s compensation practices. The salary may be adjusted based on applicant's geographic location. The position is also eligible to receive performance bonus or commission and equity in the form of restricted stock units. This position is eligible to participate in the Company’s standard employee benefits programs, which currently include health care benefits; (2) retirement benefits; (3) the amount of paid days off (paid sick leave, parental leave, paid time off, or vacation benefits); (4) any other tax-reportable benefits.

#LI-REMOTE

QuinStreet is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, national origin, pregnancy status, sex, age, marital status, disability, sexual orientation, gender identity or any other characteristics protected by law.

Please see QuinStreet’s Employee Privacy Notice here.