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Content Producer & YouTube Growth Strategist

Growth Troops Cape Town Full-time
$60,000
per year

Job Description

Content Producer & YouTube Growth Strategist

Location: Remote (U.S. Eastern Time hours required)
Type: Full-Time
Reports To: Executive Leadership

Overview

We’re looking for a Content Producer & YouTube Growth Strategist to take the lead on our podcast and video marketing engine. In this hybrid creative-operational role, you’ll own everything from podcast guest coordination to YouTube channel growth, content repurposing, and performance optimization.

This position is ideal for a digital storyteller who knows how to translate complex topics into media that performs—whether through interviews, video content, or cross-platform social distribution.

What You’ll Do

  • Lead podcast production end-to-end: outreach, scheduling, recording coordination, and follow-ups

  • Drive YouTube growth through a channel-first strategy focused on discoverability, watch time, and subscriber retention

  • Oversee post-production workflows with editors and designers to ensure high-quality, on-brand content

  • Manage a repurposing strategy across social platforms (LinkedIn, TikTok, Instagram), for both organic and paid channels

  • Create compelling visual assets and promotional content aligned to platform trends and brand standards

  • Write and distribute newsletters that enhance user engagement and product education

  • Maintain and optimize content on WordPress for long-tail SEO performance

  • Monitor video/podcast metrics and adjust strategy based on performance (CTR, retention, audience growth)

  • Foster community engagement by interacting with audiences across platforms

  • Use HubSpot for audience management, automation, and performance tracking

  • Develop tutorials, onboarding videos, and educational content to support the customer lifecycle

What You Bring

  • Proven experience in content marketing, podcast production, or social-led video strategy

  • Strong track record growing YouTube channels and social audiences through data-backed experimentation

  • Ability to manage multiple projects, workflows, and stakeholders remotely

  • Skilled with tools like Adobe Suite, Canva, HubSpot, WordPress, and podcast hosting platforms

  • Working knowledge of SEO, video analytics, and content distribution best practices

  • Strong communicator with a creative, performance-driven mindset

Work Hours

Must be available during core U.S. Eastern Time hours. Flexibility is required for live events, guest recordings, or team syncs.

Company Information

Location: Not specified

Type: Not specified