HubSpot CRM Administrator & WordPress Web Ops Specialist

Job Summary

We are seeking a hands-on and solution-oriented HubSpot CRM Administrator & WordPress Web Ops Specialist to join our team. In this role, you will be responsible for building and managing workflows in HubSpot, deploying campaigns, maintaining CRM data integrity, and supporting the technical foundation of web operations through WordPress. This role plays a critical part in ensuring automation reliability and performance across the marketing tech stack. While the focus is on operational execution, you will also be a key player in troubleshooting issues and improving system efficiency across both platforms.

You’ll collaborate daily with the Technical CRM Lead and Marketing Lead, working in a fast-paced, remote-first team that values initiative, clarity, and cross-functional impact.

Key Responsibilities

HubSpot CRM Administration (70%)

• Configure and maintain automated workflows and ensure stable system performance.

• Deploy email campaigns using content provided by the marketing team.

• Manage HubSpot modules such as social media, agent routing, and tracking integrations.

• Maintain CRM hygiene by updating records and handling membership-level changes.

• Set up tracking codes, UTMs, and performance metrics across marketing campaigns.

• Train and support internal stakeholders in CRM usage and best practices.

• Recommend improvements and automation strategies for long-term optimization.

WordPress Web Operations (30%)

• Build or modify landing pages and site content using Elementor based on provided mockups.

• Manage plugins and integrations, including MemberPress and JetEngine.

• Troubleshoot access, performance, and formatting issues with the website.

• Support the transition of selected landing pages from WordPress to HubSpot.

• Monitor site health and apply updates as needed for stability and security.

Required Qualifications

• 3–5 years of hands-on experience with HubSpot CRM and marketing automation.

• Proficiency in:

  • Workflows, campaign deployment, and HubSpot module setup

  • WordPress tools: Elementor, MemberPress, JetEngine

  • Front-end skills: HTML, CSS (1+ year)

• Experience with CRM data structures and VMS tools (e.g., Vimeo)

• Proven ability to independently solve platform or data issues under pressure.

• Comfortable working across time zones and managing updates during off-peak hours.

Preferred Qualifications

• JavaScript knowledge and comfort with light scripting

• Experience managing video assets and embeds (especially Vimeo)

• Familiarity with performance marketing: UTMs, A/B testing, conversion tracking

• Exposure to AI tools (e.g., ChatGPT) and automation agent setup