Media & Entertainment Partnerships - Creative & Strategy Executive
Job Description
Job Description
Who We Are
Creative Artists Agency (CAA) is the world’s leading entertainment and sports agency, with offices in Los Angeles, New York, Nashville, London and Beijing. Founded in 1975, CAA represents many of the most successful professionals working in film, television, music, theater, video games, sport, and digital content, and provides a range of strategic marketing and consulting services to corporate clients.
The Department
CAA’s Media & Entertainment Partnerships group specializes in creating powerful collaborations between brands and today's most exciting media companies, content creators, talent, directors, writers, producers and IP through pop culture moments, content, and entertainment-based marketing strategies.
The Role
We are seeking a Creative Executive who will be responsible for developing the strategic creative vision for IP partnerships and brand-supported content solutions on behalf of CAA’s diverse portfolio – from production companies and talent to studios, streamers, and digital platforms. The Creative Executive will play a pivotal role in positioning CAA as the leader in bringing brands and entertainment together to fuel culture with compelling stories.
Responsibilities:
Oversee specific studio/streamer client accounts, including:
Manage the relationship and all communications / deliverables with client team(s)
Set the strategic vision for title-based IP partnerships and overall client support – as well as individual projects / brand pitches that inspire and unite internal and external teams around your powerful POV
Lead weekly client check-ins and participate in brand-facing pitch meetings
Liase with Design team to ensure materials reflect your vision and client feedback in the most accurate and inspiring way possible
Apply your strategic problem-solving skills and creative “what-if” imagination to develop tactics on behalf of our clients to help them adapt and stand out at the speed of culture
Guide the strategic creative vision for appointed clients / assigned projects which may include brand campaigns, RFP responses, content concepts across a range of platforms, crafting unique and sellable links between CAA talent, brands, and more
Oversee scope timelines and deliverable schedule for appointed clients and projects, keeping the department head and internal stakeholders up to date on project status and delivery tracking.
Participate in developing/maintaining an on-going talent-led content slate that represents the best opportunities for brands identified across the agency, helping tailor those opportunities for specific brand pitches and RFP/RFI responses
Lead internal meetings as needed for brainstorms, presentations, status updates, etc.
Communicate client and brands’ unique value proposition to internal stakeholders, clients and agencies via email, calls, meetings, presentations, and marketing materials
You are:
Both exceptionally creative and business minded. This role sits at the intersection of developing big, clever ideas that must also meet brand and client objectives and sell-through
Excellent at learning on the fly and willing to push the limits of your abilities for the sake of the team
Passionate about what's happening in the world of entertainment/culture, and a drive to find unique ways to activate around current and relevant events
An equal passion for brand marketing and unlocking creative solutions for brand needs
Highly organized, strategically minded, resourceful and an excellent communicator (both verbal and written). Someone with an entrepreneurial mindset and approach to everything they do: self-motivated, forward-thinking, accountable, and committed
Skilled at receiving, evaluating and implementing feedback
Experienced with your own POV to bring to the table, possessing career-built knowledge of marketing and entertainment trends, emerging media, consumer insights and the latest digital/social/mobile/video/interactive technologies
Flexible and enthusiastic to work within a fast-moving and ever-changing organization
Qualifications:
Minimum of eight years of experience in the entertainment industry and/or brand marketing/advertising in a creative / account management role
Ability to lead and motivate teams across different departments to achieve common goals
Capacity to manage multiple projects simultaneously and prioritize effectively
Competency in budget management and cost-effective decision making
Ability to adapt quickly to changes in market trends and audience preferences
Location
This role is based in our Los Angeles office.
Compensation
The annual base salary for this position is in the range of $128,000 - $165,000. This position also is eligible for benefits and a discretionary bonus. Ultimately, the salary may vary based upon, but not limited to, relevant experience, time in the role, business sector, and geographic location, among other criteria. Please talk with a CAA Recruiter to learn more.
Company Information
Location: Not specified
Type: Not specified