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Paid Media Specialist

Boldr No location specified Full-time
$60,000
per year

Job Description

A LITTLE BIT ABOUT Boldr

  • Boldr is the first global B-Corp dedicated to delivering world-class Client experiences while creating access to dignified, meaningful work in communities around the world.
  • We are a global team united by our desire to connect diverse people with common values for boldr impact. 
  • We employ just over a thousand team members across five countries and we want to employ over 5,000 people by 2027, if not sooner.

LET’S START WITH OUR VALUES

  • Meaningful connections start with AUTHENTICITY
  • We do our best work by being CURIOUS
  • We grow by remaining DYNAMIC
  • Our success combines AMBITIOUS VISION with OPERATIONAL EXCELLENCE 
  • At the heart of great partnerships, we’ll always find EMPATHY

WHAT IS YOUR ROLE

As a Paid Media Specialist, you’ll be the driving force behind our paid digital campaigns, focused on delivering strong, measurable results. You will own the planning, execution, and optimization of performance-driven strategies across platforms like Google Search, Display, LinkedIn and YouTube. This role is ideal for someone with a passion for digital marketing, who thrives in a fast-paced environment, and is passionate about leveraging data to maximize campaign impact.

WHY DO WE WANT YOU

We are currently looking for impact-driven individuals who are passionate about helping Boldr grow and achieve our Purpose. We expect our team to become our ultimate partners in success by always giving 110% in everything, sharing their talents and quirks, and championing our core values: Curious, dynamic, and authentic.

WHAT WILL YOU DO

  • lead the charge on client campaigns across multiple channels.
  • Lead the planning, execution, and scaling of paid media campaigns across Google Search, Display, LinkedIn and YouTube.
  • Monitor campaign performance, analyze trends, proactively identify optimizing opportunities, and deliver insights that drive action.
  • Preparing clear, compelling reports for internal teams and client presentations.
  • Continuously test and iterate creative, targeting, and bidding strategies to maximize ROI.
  • Apply your knowledge of conversion rate optimization (CRO) and A/B testing to improve landing page and funnel performance.
  • Collaborate with relevant internal teams to ensure campaign alignment with broader marketing strategies.
  • Stay current on platform updates, industry trends, and best practices in digital advertising and performance marketing.

WHAT WE’LL LIKE ABOUT YOU

 YOU ARE…

  • Curious and authentic, just like us! #beboldr 
  • A critical thinker with an eye for even the most minute of details
  • Passionate about the client experience 

YOU HAVE…

  • At least 3+ years of experience in an agency or digital marketing environment managing PPC or digital ad campaigns
  • A genuine passion for digital marketing and mastering the craft
  • Strong analytical skills and a deep understanding of data, analytics, and key marketing metrics
  • An understanding of  CRO, A/B testing, Google Ads and Google Analytics
  • A high level of organization, are detail-oriented, and process-driven
  • Can communicate clearly, confidently, and authentically
  • A positive attitude and strong work ethic ,with a proactive approach to problem-solving
  • Bonus if you're Google Ads and Google Analytics certified

Company Information

Location: Washington, DC

Type: Hybrid