Marketing Director

ABC Home & Commercial Services • Lewisville, Texas, United States • Full-time

$70,000

per year

Data Analysis Team Leadership Customer Engagement Campaign Management Marketing Strategy brand management Digital Marketing Budget Management Marketing Director Trade Services

Job Description

Description

As the Marketing Director at ABC Home and Commercial Services, you will be at the forefront of developing, implementing, and improving our marketing strategies. This role involves steering the company's brand image, overseeing marketing campaigns, and ensuring our services effectively reach the target audience. Your expertise will be crucial in expanding our market presence, engaging customers, and driving sustainable growth.

Primary Responsibilities:

Develop and implement comprehensive marketing strategies that align with the company's objectives.
Oversee the development and maintenance of our brand identity, ensuring consistency across all marketing channels.
Conduct market research to identify trends, customer needs, and new opportunities.
Plan and execute marketing campaigns across various channels and measure their effectiveness.
Manage the marketing budget, ensuring optimal allocation of resources for maximum impact.
Lead, mentor, and expand the marketing team by fostering a creative and productive work environment.
Work closely with other departments to ensure cohesive brand messaging and customer experience.
Leverage data analytics to gauge the success of marketing initiatives and make data-driven decisions.
Coordinate with external agencies and vendors for marketing services.
Stay abreast of the latest marketing trends and technologies, integrating innovative approaches into marketing practices.

Requirements

Bachelor's degree in Marketing, Advertising, or a related field.
Minimum of 5 years of experience in marketing, preferably in the trade's services.
Marketing leadership experience preferred.
Strong leadership and team management skills.
Excellent communication and interpersonal abilities.
Adept in digital marketing techniques and tools.
Proficiency in data analysis and budget management.
High level of creativity and innovation in developing marketing strategies and campaigns.
Exceptional organizational and project management abilities.

Driver's Responsibilities:

Operates a company vehicle safely and efficiently, following pre-assigned daily routes.
Assumes responsibility for basic vehicle maintenance, including tire condition, replacement, brake checks, and timely oil changes.
Maintains strict adherence to all safety protocols and relevant driving regulations, reporting any work-related injuries immediately to designated supervisors.
Complies with established company vehicle usage policies and upholds a clean driving record.
Promptly reports any auto accidents to the Service Manager within one hour of occurrence.
Maintains an active Texas driver's license and provides updated copies to Human Resources.

What We Offer:

Health, Dental, Vision, Life Insurance, and more!
401(k) with company matching
Paid Time Off (PTO)
Company vehicle and phone
Lead Now Program for all employees to increase earnings and pay
Comprehensive training and development opportunities.
Work in a dynamic and supportive team environment.

ABC Home and Commercial Services is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.