Marketing Specialist
Job Description
About Four Seasons:
Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture.
At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.
About the location:
Come and experience the Colorado lifestyle in the heart of the Rockies. Access to world class year-round outdoor lifestyle activities right in your backyard with a quick drive to Denver to stay current with live music, sports and cultural events. Eagle airport is in close proximity with flights to major cities to explore new locations through discounted hotel benefits. Join a team of inclusive, caring, and exceptional colleagues that are happy to invest in your development through best-in-class trainings to reach your potential. A place where you can give back to the community by taking part in our multiple initiatives with local neighborhood organizations that support regional and global causes. Gain exposure through opportunities to task force during low season with a broad network of Four Seasons colleagues to expand your knowledge and resources. We strive to provide a workplace where you can elevate your craft, advance your career, have an active lifestyle, and feel engaged with your team members and the community.Marketing Specialist
About the role:
Supports the Marketing Team (Commercial Director, Director of Public Relations, and Digital Marketing Manager) to develop, generate and execute awareness of Four Seasons Resort and Residences Vail and its key offerings including but not limited to all forms of public relations, paid advertising, social media, email marketing, mobile communications and online reputation management. Work directly with the Director of Public Relations to assist with the execution of public relations and marketing strategies (digital and traditional) including media visits and coverage, tracking of all related efforts and other initiatives as directed.
What you will do:
Marketing/Public Relations:
Assist with planning and implementing related media coverage and promotions.
Work with PRD to provide media with relevant hotel news, digital assets, and timely pitching opportunities.
Conduct media and influencer property tours and develop itineraries.
Manage PR/editorial tracking and create monthly recaps.
Prepare for and attend PR/F&B/Spa marketing meetings as well as other meetings pertinent to promotions.
Social Media and Digital:
Assist with pre-production, production, and post with video and photo shoots at the hotel as well as create new, on-brand photography for social media posts.
Assist with on-line and social reputation management for Resort, Spa, and Restaurants, manage content and implementation for all (integrated) social media initiatives and web content with PRD and Digital Marketing Manager (DMM).
Assist DMM with social media analytics, monitoring tools, and report results.
Assist Marketing Team in executing, placing, and tracking paid advertising.
Create collateral including elevator cards, in-room collateral, brochures, and flyers.
Monitor the hotel’s presence (Resort and Restaurant) on all relevant websites, including review sites such as Revinate, Trip Advisor, Facebook, Yelp, etc. in addition to other online communities, ensuring content is accurate and updated according to the Minimum Operating Standards.
What you bring:
3+ years of experience in sales and marketing preferred.
PR, hospitality, social media, and online marketing experience.
Excellent writing, presentation, and communications skills.
Ability to adapt to the Four Seasons style, tonality, and vernacular of the current “voice” of employee and consumer facing social mediums.
Attention to detail, extremely organized.
Excellent customer service skills.
Ability to effectively communicate in both written and verbal formats.
Ability to assist in the planning, development, and implementation of projects/programs.
Ability to multi-task effectively, managing multiple projects while being cognizant of deadlines and priorities.
Have demonstrated knowledge of mobile, emerging and social media applications.
Computer savvy with Microsoft Office.
Fluency in English is required for this location and this job requires applicants to have current work authorization in the in the United States. Bilingual in Spanish preferred.
What we offer:
Hourly Wage: $30.54 per hour
Winter Season Lifestyle Benefit
Merchant Pass and Eco Passes Available
401k participation with company matching program
Competitive Benefits: Medical, Dental and Life Insurance
Discounted travel with discounted F&B and Spa Services at Four Seasons Hotels and Resorts Worldwide.
Employee Cafeteria available for meals
Complimentary dry cleaning of uniforms
Be yourself and become a member of a work family that cares about you and invests in your development.
Elevate your craft here and abroad!
Employee engagement at all levels; where your thoughts and ideas are not only heard but actioned.
Schedule & Hours:
This is a full-time position.
A successful candidate will have a flexible schedule, and the ability to work morning, afternoon and evening shifts, weekends, and holidays.
Learn more about what it is like to work at Four Seasons Resort and Residences Vail, visit us:
We look forward to receiving your application!
Company Information
Location: Knoxville, TN
Type: Hybrid