Lead Social Media Content Creator
Job Description
Description
About the Role
Delavan Holdings is seeking a Lead Social Media Content Creator to drive engaging content across our portfolio of brands. This full-time, in-office role combines on-camera creativity, content development, and team leadership. You’ll coach and manage a network of regional content creators, helping each brand find its voice across platforms like Instagram, TikTok, Facebook, and LinkedIn.
If you're confident on camera, know how to lead a creative team, and can turn ideas into scroll-stopping content, we want to hear from you.
Key Responsibilities
Lead a Creative Team
- Serve as the main point of contact for local content creators at regional locations
- Provide posting schedules, templates, coaching, and feedback
- Track content quality, brand alignment, and on-time delivery
- Collaborate with contributors and escalate issues to the Creative Director when needed
Create Scroll-Stopping Content
- Be a primary on-camera personality for short-form videos like Reels, TikToks, and Stories
- Capture video and photo content on-site at multiple business locations
- Direct and encourage team participation in on-camera content
- Produce static images and story-based content for daily and promotional posts
Collaborate Across Teams
- Partner with other creators, video editors, and camera crew to bring ideas to life
- Brainstorm social campaigns and pitch creative ideas for a range of industries
- Work closely with marketing team members to align content with larger campaigns
Represent the Brand
- Accurately represent each brand’s tone, voice, and personality
- Adapt content by platform and stay ahead of trends and algorithm changes
- Engage with social media followers through comments, messages, and responses
Travel & Flexibility
- Drive to various locations for content shoots (company vehicle provided)
- Be flexible with availability, including during business hours or special events
- Attend monthly review meetings to evaluate campaign and event success
- Assist with local events as an on-site marketing contact
Requirements
Qualifications
Must-Haves
- Comfortable and confident on camera
- 2–4 years of experience in social media content creation or digital marketing
- Strong grasp of platform-specific trends and short-form video formats
- Leadership experience and the ability to coach creative contributors
- Proficiency in tools like Adobe Premiere Rush (or similar) and mobile editing apps
- Excellent communication and time-management skills
- Valid, unrestricted driver’s license
- Bachelor’s degree in marketing, communications, photography, or relevant experience
Physical Requirements
- Must be able to sit at a desk and work on a computer for extended periods
- Able to lift up to 15 pounds
- Comfortable working both indoors and outdoors as needed
Ready to Apply?
If you’re passionate about creating fun, impactful content and want to lead a creative team in a fast-paced environment, we want to meet you!
Company Information
Location: Delavan, WI
Type: Hybrid